“The very innovative and highly professional approach of Dietrich Identity accessed untapped marketing potential in our company and got our branding strategy even more on track.”
Tiscover AG
Brand Strategy, VisionDie Vision beschreibt die Zukunft Deiner Organisation. Hieri... weiter, Corporate Design
- Sector: Tourism
- Employees: 120
- Project: Communication
- Year: 2003-2008
Purpose for project
- Employee growth
- Internationalization
- Expanded service range: Booking portal and destination management services
Project services
- Brand reputation analysis
- Assessment and findings
- VisionDie Vision beschreibt die Zukunft Deiner Organisation. Hieri... weiter
- Positioning
- Corporate design
- Brand research
- Brand manual
- Design rollout
- Communication strategy
Results
- Brand strategy for the expanded service portfolio with booking portal and destination management system
- Brand, values and brand essence
- Rollout of the new brand appearance