Tiscover AG

Brand Strategy, Vision, Corporate Design

  • Sector: Tourism
  • Employees: 120
  • Project: Communication
  • Year: 2003-2008

Purpose for project

  • Employee growth
  • Internationalization
  • Expanded service range: Booking portal and destination management services

Project services

  • Brand reputation analysis
  • Assessment and findings
  • Vision
  • Positioning
  • Corporate design
  • Brand research
  • Brand manual
  • Design rollout
  • Communication strategy

Results

  • Brand strategy for the expanded service portfolio with booking portal and destination management system
  • Brand, values and brand essence
  • Rollout of the new brand appearance

“The very innovative and highly professional approach of Dietrich Identity accessed untapped marketing potential in our company and got our branding strategy even more on track.”

Dr. Karsten Kärcher Board MemberTiscover AG